turn your personal mission into visible change
Do you have multiple skills and a vision for change—but struggle to explain how they all fit together? Do you watch other changemakers build visibility and land opportunities while your scattered presence keeps you invisible?
I hear you. Many of us have more than one talent and care deeply about creating meaningful change, yet feel trapped by a society that constantly asks us to specialise. When we have multiple skills and passions, it can be hard to organise them around a clear mission and be taken seriously for the work we want to do. A brain full of possibilities can be heaven when creativity needs to flourish. However, the same brain can be hell when you need to focus, decide, and actually get your mission visible.
You might think you should pick one lane and envy people who have. But what if I told you that your generalist approach is exactly what the world needs—and that mission-driven generalists are becoming essential voices in creating change?
What if I told you there's a way to organise all your talents around one mission without diluting your impact or burning out? And what if this could help you be recognised as the changemaker you actually are?
If this sounds like something you'd like to explore, keep reading.
The Mission Strategy is for creative generalists who want to organise their scattered talents around one clear mission—and be taken seriously for the change they're trying to create
The Navigation Package
The Mission Strategy is designed for mission-driven generalists with multiple skills (such as designers, writers, facilitators, educators, and organisers) who know they want to create change but need to clarify their mission and turn it into a coherent, visible presence.
It's a 10-week strategic and exploratory process tailored to your specific situation. It combines live sessions, homework, reflection practices, feedback and problem-solving between sessions, and additional resources to support your unique needs.
It's important for me to fully see and hear what you're about. So our collaboration won't be stale and formal (think: counselling) but relaxed and direct (think: speaking to a friend). I believe that the better our connection is, the better results we'll achieve.
How it works?
You'll choose 2–3 objectives for our work from the "menu" below. These will inform our process and help make sure you get the clarity and visibility you're looking for.
Mission Clarity:
Define your mission and what change you're trying to create
Get clear on how your multiple talents serve one purpose
Establish your unique value as a generalist changemaker
Match your mission with making an income
Positioning & Presence:
Develop a clear way to explain what you do and why it matters
Establish a professional presence around your mission and expertise
Create the necessary materials (such as a website, speaker profile, or bio) to communicate who you are and what you stand for
Organize your scattered work around one cohesive message
Visibility & Opportunities:
Attract mission-aligned opportunities (speaking, consulting, collaborations)
Define the networks, organizations, and platforms that could amplify your work
Develop a strategy for getting visible instead of waiting to be discovered
Build confidence in positioning yourself as a changemaker, not just a service provider
Business & Sustainability:
Start a new mission-driven business and establish a business plan
Develop a strategy for your work instead of just responding to what others ask of you
Establish self-management and time-management routines that help you avoid burnout
Raise your ambitions and break out of thinking small
What the MISSION STRATEGY includes:
10 weeks of coaching with 5 x 60 min bi-weekly sessions and related exercises
Weekly check-ins and chat to work on materials and get the support you need between sessions
Reflections and practices to support your clarity and inner calm throughout the coaching
Possibility to continue the relationship with accountability sessions at an affordable price after the 10-week programme
A follow-up call 3 or 6 months after the coaching
BONUS 1: Mission Audit based on what you have so far.
BONUS 2: Access to Aurora's Get High on Hope online course (4 weeks of content), designed to help you use hopefulness as a tool for your wellbeing and work.
Who is this coaching for?
I coach mission-driven generalists who are ready to be taken seriously as changemakers. You might be:
A creative generalist who knows what change you want to create—but your scattered online presence doesn't reflect it, and you're tired of being invisible while others with clearer positioning land the opportunities you want.
Someone already doing the work—design, writing, speaking, facilitating, organising—but struggling to explain how it all serves one mission, which means you're attracting random projects instead of mission-aligned opportunities.
A mission-driven professional ready to invest in building your presence—not someone still exploring what they care about, but someone who knows their mission and needs strategic help organizing their work around it and getting visible.
Someone building a changemaker practice—as a consultant, speaker, facilitator, or thought leader—and ready to position yourself beyond "the creative type" or "freelancer" into someone organizations actively seek out for your unique perspective.
This is NOT for:
People still figuring out what they care about (you need clarity work first)
Hobbyists or side-project explorers (this is for serious mission work)
Anyone not willing to invest time, money, and effort into building their presence
People looking for quick fixes or magic formulas
You're ready for this if:
You know what change you want to create (even if you can't articulate it perfectly yet)
You're willing to reorganize your work and presence around your mission
You're ready to be visible and position yourself as a changemaker
You're committed to making this investment pay off through action
My promise to you
My name is Aurora Airaskorpi, and I’m the founder of High on Hope. I want to help you get acknowledged for your expertise and talents in a way that feels meaningful to you and that serves others around you.
My coaching philosophy is grounded in creativity, wisdom and realism.
Creativity: You get to be your wild, creative self without having to fit to a box and we can explore exciting options even if they’re a bit ‘out there’.
Realism: We will set realistic expectations, talk about money and get real about what you need to do to succeed in a chosen path. It’s not just sunshine and sparkles; it’ll take effort, honesty, and a few trade-offs.
Practicality: We want to move the needle forward not just in theory but also in practice. Whether it’s building a website, contacting potential clients, making time for wellbeing or launching a new product, we will take the necessary actions and learn by doing.
I have over 10 years of experience helping experts and creatives actualise their projects, establish themselves as experts and get stuff done.
I’ve published two books on managing the pressures of working life while staying true to your ambitions and taking care of yourself.
I have degrees in social sciences, coaching, and yoga. Before embarking on my coaching career, I held managerial positions within creative agencies. I’ve worked with businesses, creatives, academia, non-profits, and the public sector. I've also changed countries more than once to create the lifestyle I’m after.
In addition to coaching, I have creative skills in writing and visual design. My career media and this website, including their visual identity, were made by me (logo excluded; that was a gift from an awesome friend <3). This goes to say, that I don’t wait around to be perfect at something but learn by doing and watching others. I get things done and empower my clients to do the same.
You can learn more about my background on LinkedIn.
I know what it feels like to take risks for the things you care about
As you probably have noticed already, I have a range of skills—coaching, writing, teaching, visual design. Has it been easy for me to organize them around one mission? Hell no. Just like you, I've struggled to explain what I do, been too focused on what others might think, and experienced imposter syndrome about positioning myself as more than just "a creative."
When I left the safety of my paid full-time job as Creative Director of a communications agency to pursue my truth, I had nothing more than a six-month salary in savings and one freelancing gig.
I wasn't sure if I was being silly or crazy, but I knew I had to take that leap of faith. Luckily, until this day, I've never had to use those savings. In my second year of freelancing for with mission-driven organisations, I made a six-figure income for my business.
It took me those two years to build trust in the fact that I could support myself financially while staying true to my mission. And little by little, I started taking bigger risks—like deciding to go fully remote, saying no to paid creative gigs to invest time in developing my coaching for individuals, and listening to my intuition instead of social media gurus telling me that all that matters is making your first million.
I'm not doing what I do for the money (yet I’ve always planned my career to be financially secure).
I do it because I believe creative, mission-driven generalists deserve to be taken seriously as changemakers—and I help them make that shift.
The risks I've taken have led me to my current position as a coach for people changing the world.
In the end, my work is not about me. It's about the value I bring.
As long as I’m helping someone create meaningful change, I shall keep going.
More About My Philosophy
Testimonials
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Testimonials •
What was the biggest discovery you made about yourself through this coaching?
A testimonial from one of my clients: Mimi, a multidisciplinary creative.
“The fact that I have a voice. Not just a ‘nice’ voice that regurgitates things other people say and write or one that gives a tailored response to someone else’s narrative.
I’ve discovered that I have a voice that could help others, without needing to lay claims to being an expert.
That I can still bring value by stepping into my own light and expressing experiences, curiosities and perspectives in my own way.
I’ve realised with more clarity that I can create my own script rather than committing to a lifetime of only reading others’.
Through this process, I have been able to really hone in on who I am and realise that being curious and open is a strength and a skill. I can be the person who is not afraid to be wrong, not afraid to not know and to share this curious approach to exploring life with others who may feel a pressure to put on a ‘front’ of needing to appear in control and of knowing things.”
What in particular did you appreciate about this coaching?
A testimonial from one of my clients who chooses to stay anonymous but works in the field of communications and writing (I always respect my clients’ privacy if they prefer it that way)
“I’m grateful for the style of coaching, which gave room for psychological reflection, business considerations, and even a bit of spiritual expansion. Aurora brought a 360-degree perspective — she saw me as a whole person, not just a budding communications entrepreneur. She was always genuinely interested in what I was going through at the time and encouraged me to recognize both my successes and areas for growth. The coaching was also clearly structured: I always knew where we were in the process and what I needed to work on.
Aurora is a warm, perceptive, and encouraging coach who knows the creative field well and knows how to help her clients find their place in it. She takes the time to really get to know her client and is fully present in every session. Aurora had tailored the meetings and assignments specifically to my needs, which helped me commit to the process and reach my goals. I got exactly what I hoped for from the coaching: with Aurora’s help, I clarified my professional direction and took concrete steps toward my long-term dream — entrepreneurship. I wholeheartedly recommend this coaching!”
How would you describe Aurora as a coach?
A testimonial from one of my clients who chooses to stay anonymous (I always respect my clients’ privacy if they prefer it that way)
“Aurora is genuine and compassionate. She has a keen eye for what truly matters and offers thoughtful assignments and reflections for anyone looking to grow in a particular area of life. Aurora tends to speak quite directly, which often leads to powerful insights — helping you see perspectives you might not have considered on your own.
As a coach, she has a clear understanding of where her client is in their journey and knows how to support them in progressing at their own pace, using their own strengths.”
How would you describe Aurora as a coach?
A testimonial from one of my clients who chooses to stay anonymous (I always respect my clients’ privacy if they prefer it that way)
“Aurora is genuine and compassionate. She has a keen eye for what truly matters and offers thoughtful assignments and reflections for anyone looking to grow in a particular area of life. Aurora tends to speak quite directly, which often leads to powerful insights — helping you see perspectives you might not have considered on your own.
As a coach, she has a clear understanding of where her client is in their journey and knows how to support them in progressing at their own pace, using their own strengths.”
Some more testimonials from my coachees
(And by the way, you can also speak to some of my previous clients in real time before making the decision to work with me. Just ask and I’ll hook you up.)
“Coaching has enabled me to be expansive in exploring big ideas, values and goals that I’ve never had the opportunity, confidence and focus to prioritise. I’ve appreciated the space to process and talk openly about my ideas. Aurora listens with interest, before offering tailored reflections and feedback to help me develop and transform multiple threads into something more solid and that I can tangibly move forward with. Through this process, I have grown in confidence in myself and the belief in what I can put out into the world.”
“I got really good tools to reflect on my career development. Aurora asked well-targeted questions that helped me look at my abilities and potential from a new perspective. She gave space to reflect and give words to things that are rarely thought through so deeply and with time. I highly recommend Aurora’s coaching!”
“With Aurora's help, I was able to identify emotional and thinking patterns that have long hindered my development. I received concrete support and made progress in unlocking my barriers. Aurora challenged my thinking when necessary and, on the other hand, guided me forward in an encouraging way.”
I know many coaching services are inaccessible due to their high price tag, so I’ve created a pricing policy relative to your disposable income. Disposable income means the money you have at your disposal after you’ve paid your taxes and rent/mortgage.
High-income tier:
disposable income above 1500€/month > 1290€.
Medium income tier:
disposable income between 1000–1500€/month > 1150€.
Low-income tier:
disposable income less than 1000€/month > 990€.
Now, I know this can be a lot of money, especially if this is your first time buying coaching services. But think of it this way: the results of this work can save you, for example, the following costs:
Years of staying invisible while other changemakers build their presence
Lost opportunities (speaking gigs, consulting work, collaborations) because you can't explain your value
Therapy costs resulting from feeling like your mission doesn't matter because no one takes you seriously
Taking on work below your potential because you're positioned as "the creative" instead of "the changemaker"
Years of wondering how to make all your talents actually serve your mission.
How much does it cost?
Also, remember that if you get this Mission Strategy Package right, you might become:
An acknowledged changemaker who organizations actively seek out for your unique perspective
Able to articulate your mission so clearly that the right opportunities come to you
A confident, visible voice for the change you're trying to create—with a thriving practice that reflects your values
Obviously, this depends on how much work you're willing to put into this journey. The more you commit, the more you'll get.
And because I want you to be 120% satisfied with this work, I have a money-back guarantee for our work together. If you feel like the coaching is not going where you'd like it to go, you can say stop and get your money back. You'll have full transparency about how this guarantee works before you make any financial commitments.
I know spending money on coaching can feel scary. It took me months and months before I dared to spend hundreds, let alone thousands of euros on my first coaching programs. If you’re anything like me, the questions in your mind are probably something like: Can I trust that the coaching will deliver the result I’m looking for? What if I will just be told things I already know? What if I just don’t click with the content?
I want you to spend your money wisely and feel like working with me was worth every cent and more. That’s why I offer a full money-back guarantee on all my private coaching and online courses. Before committing to any product or service, you’ll learn more about how this works. So, financially speaking, there’s no losing game here. You either get value for your money or you get your money back. Simple as that.
Are you ready to learn what the Navigation Package could look like for you?
